> MOGGS COLLECTS NATIONAL MARKETING AWARD
Derby based Moggs Marketing Communications Ltd, has won the "Highly Commendation Construction Marketing Agency of the Year Award".
The awards, which are organised by the Chartered Institute of Marketing Construction Industry Group, were held in London at the New Connaught Rooms on Thursday November 29th 2007.
Again a hotly contested award, with more entries for this category than in previous years, the judges decided that the Moggs entry clearly identified client assignments and the respective successes in a creative and interesting package.
The judges were looking for a consistent high performance that delivered tangible results for one or more clients, achieving a demonstrable business success for those clients. Client loyalty was also a key requirement.
Commenting on the win, Moggs MD Roger Moggs said, “This is a brilliant achievement for the team and recognises our focus on innovative thinking and highly creative executions that really generate tangible business results for our clients”.
Moggs fought off stiff competition with many bigger agencies not even reaching the final selection stages. “We have a unique business model that delivers high value solutions to our clients briefs. Our commitment to the construction industry was underpinned earlier this year when we launched “The Construction Marketing Centre of Excellence” and this was a significant factor in realising our success. Apart from construction, other divisions of our consumer business are also flourishing”, Roger added.