> MOGGS LAUNCHES NEW PR DIVISION - JUNE 2010
Derby-based agency Moggs Marketing Communications has launched a dedicated PR service through strategic alliance with B2B media relations specialist - Vigour.
It signifies a truly progressive time for Moggs as the move follows a positive start to 2010 which has seen the firm strengthen its talented team and gain several new client wins. The ongoing success provides further endorsement of a unique business model that has universal appeal for business of all types and sizes in today's market conditions.
As a result of the new partnership, Moggs - which pioneered the virtual agency concept - will now offer PR as a core discipline to new and existing clients. The award winning firm currently works with globally-recognised, market-leading businesses including Cargotec, Draka and Aggregate Industries. Local clients include Orchid IT, Robeys and Smith of Derby, who recently appointed Moggs to handle their broad based marketing communications activity.
Vigour Managing Director Ben Brookes will head up the new PR service, bringing a wealth of experience in generating enhanced exposure for leading brands. Founded in 2004, Vigour works with businesses including JCB, SFL, Spaciotempo and TP Cats.
MAXIMISING CLIENT BUDGETS
Roger Moggs, MD of Moggs Marketing Communications said: "Whether in the midst of, or emerging from difficult economic conditions, marketing budgets will remain under intense scrutiny. High quality public relations has proven to be one of the most cost effective forms of marketing and is a must for those looking to maximise spend. Dovetailing with our established advertising, design and online divisions it is a natural and complimentary extension to our services".
EXCITING TIMES
Roger Moggs concluded, "This is a really exciting time for the business. We continue to build an exceptionally talented team and have been consistently delivering great results for our clients, helping their businesses to grow even through the recent challenging economical times. Businesses now appear to be pressing ahead with their marketing plans with renewed confidence. It's particularly pleasing to have gained so many high profile local businesses as clients and we now have ambitious plans to grow and become the leading creative marketing and PR specialist in the East Midlands".
To find out more about the new PR service, and see how Moggs can improve your business - call Roger Moggs on 01332 363925.